Why Good Connectivity Is Essential for Your Hospitality Business

Lino Van Reeth runs several hospitality establishments in the heart of Ghent, including Café Ventura, Albatros, Café Rendez-Vous, and Restaurant Keizershof. With their extensive menu and cozy atmosphere, they attract hundreds of guests every day. As soon as the sun comes out, the patio turns into a hotspot that stays packed until late in the evening.

On a patio, every minute counts. Ordering via QR code, paying at the register, guests posting photos on social media—it all depends on one thing that has to work every time. In the hospitality industry, the internet is no longer a nice-to-have, but a basic requirement for serving guests.

One outage, immediate loss of revenue

During the COVID-19 crisis, Lino switched to QR code ordering. A good solution, on one condition: the internet must continue to work. If it goes down, guests can no longer order or pay—at the busiest time of the day. For years, Lino switched back and forth between two providers without resolving the instability. It was time for a different approach.

What Guests Expect Today

A packed patio on a sunny day, with guests ordering, paying, and posting their photos online all in one go—that’s what guests simply expect these days. No waiting, no excuses. That’s why Lino also opted for free guest Wi-Fi: guests can log in easily, order more quickly, and share their visit with their own social circles right away.

A Tailored Approach

For Ventura, Albatros, and Keizershof, amplr set up a failover connection: if the landline goes down, the point-of-sale system automatically switches over, allowing customers to continue ordering and paying. The Lino team no longer has to worry about that. On top of that, free guest Wi-Fi is provided, so guests can easily order and share on their own. And if something does go wrong, the amplr team is there right away—no waiting in line, no ticket number.

“Having non-stop internet isn’t a cost—it actually brings in revenue.”
— Lino, co-owner of Ventura, Albatros & Keizershof